Visa, the global payments giant, has launched a new product for fintech developers. It allows them to issue Visa cards that are directly linked to stablecoin balances.
These stablecoin cards are now live across six countries in Latin America.
A Tap-To-Pay Future for Stablecoins
The partnership addresses a rising demand for stablecoins in countries where local currencies often face volatility. In Colombia, for instance, crypto use has steadily risen as more residents turn to digital dollars to protect savings and improve access to global payments. This move lets users store value in stablecoins and spend seamlessly in local economies, with no learning curve.
Building With Stablecoins, Made Simple
The new solution removes complexity for developers, too. They no longer need to manage multi-country licensing, partnerships, or compliance hurdles. Bridge handles the stablecoin conversions and moves funds between the card and blockchain rails, while partnering with Lead Bank to manage financial operations.
Visa’s Chief Product and Strategy Officer, Jack Forestell, said the goal is to integrate stablecoins into Visa’s network “in a frictionless and secure way.” The collaboration with Bridge signals Visa’s broader strategy to treat stablecoins as usable currency, not just digital assets held on-chain. Zach Abrams, Bridge’s CEO, called the launch “a massive unlock,” adding that everyone knows how to use a card—and now they can use stablecoins just as easily.
