In a strategic move, Web3 metaverse developer Improbable has successfully sold its gaming venture, The Multiplayer Group, to Keywords Studios for £76.5 million ($97.1 million). The CEO of Improbable, Herman Narula, expressed enthusiasm about the acquisition, emphasizing Keywords Studios as a like-minded business partner with significant industry collaborations.
Improbable’s year-end statement revealed the sale of its Web3 gaming venture, The Multiplayer Group, as part of its venture strategy for the upcoming year. The deal with Keywords Studios marks a significant move in line with Improbable’s philosophy of nurturing ventures across diverse sectors.
Metaverse Predictions for 2024: Improbable’s Outlook
Improbable, backed by Softbank, also shared its predictions for the metaverse and Web3 technologies in 2024, dispelling notions that they are “yesterday’s news.” CEO Herman Narula anticipates substantial growth in the metaverse, driven by the convergence of gaming, VR/XR, and Web3 technologies.
Consolidation and Streamlining: Strengthening the Startup Ecosystem
The company foresees more consolidation and streamlining in the gaming, Web3, and crypto sectors throughout 2024. According to Improbable, this trend will result in a more robust, resilient, and cohesive startup ecosystem, fostering innovation and sustainability.
Improbable’s 2023 Achievements and Partnerships
In 2023, Improbable made significant strides, partnering with Major League Baseball (MLB) to create a virtual baseball stadium for fans to engage in games in digital reality. The company envisions more physical-digital crossover experiences in gaming and anticipates the increasing use of generative artificial intelligence (AI) in content creation and business applications.
AI Revolution in 2024: Improbable Forecasts AI-Generated 3D Interactive Objects
Peter Lipka, Improbable’s Co-founder and Chief Operating Officer, highlighted the revolutionary impact of AI on business operations. He predicts the emergence of AI-generated 3D interactive objects in 2024, further enhancing the immersive and dynamic experiences within the gaming and Web3 realms.
Industry Consensus: Web3 and Gaming’s Big Year Ahead
Improbable’s outlook aligns with industry sentiments, as executives from GameFi also anticipate a significant influx of users into Web3 via blockchain games in the coming year.
As Improbable embarks on a new chapter with the sale of The Multiplayer Group, the company positions itself at the forefront of Web3 and metaverse advancements, contributing to the evolving landscape of digital experiences.
