The Hashgraph Group has rolled out a new blockchain-powered platform aimed at helping businesses comply with the European Union’s upcoming Digital Product Passport requirements. Built on the Hedera network, the solution, called TrackTrace, is designed to strengthen supply chain transparency as stricter sustainability and product data rules come into force across Europe.
The Swiss technology firm said the platform will support companies preparing for new compliance obligations under the EU’s sustainability framework, including detailed reporting on product origin, lifecycle data and environmental impact.
Preparing for the EU’s Digital Product Passport Era
The launch comes as the European Union moves ahead with its Ecodesign for Sustainable Products Regulation, a sweeping reform that sets the foundation for Digital Product Passports across key industries. The regulation, which took effect in July 2024, establishes a framework for product-specific rules requiring standardized data collection and sharing throughout supply chains.
A central milestone is the EU Battery Regulation, which mandates battery passports starting Feb. 18, 2027, for certain categories such as electric vehicle and industrial batteries above 2 kilowatt-hours. From July 2027, Digital Product Passport requirements are expected to extend to textiles, apparel, iron, steel and other priority sectors.
These measures are part of the EU’s broader sustainability push under the European Green Deal, which targets a reduction in greenhouse gas emissions of at least 50 percent by 2030 and aims for climate neutrality by 2050.
For companies that manufacture or sell into EU markets, compliance will not be optional. Detailed, verifiable product data will become a core requirement for market access.
What TrackTrace Brings to the Table
TrackTrace is designed to create verifiable audit trails for product-specific data, including emissions metrics, sustainability credentials, durability and reparability information. According to The Hashgraph Group, the system records supply chain events in a tamper-resistant environment and links physical goods with digital records.
The platform also integrates agentic artificial intelligence tools to automate parts of compliance reporting and workflow management. By reducing manual processes, the company says it aims to help enterprises manage large volumes of regulatory data more efficiently.
Stefan Deiss, co-founder and CEO of The Hashgraph Group, said the European Green Deal requires reliable digital infrastructure to underpin its climate goals. He noted that TrackTrace is intended to serve as a trust layer for businesses navigating new compliance obligations while improving overall supply chain integrity.
The company added that it is collaborating with PwC on Digital Product Passport implementations for enterprise clients, though further details on the partnership were not disclosed.
Building on Decentralized Identity
TrackTrace expands on The Hashgraph Group’s existing decentralized identity solution, IDTrust. By combining identity tools with distributed ledger infrastructure, the platform enables companies to issue and verify credentials tied to products, suppliers and lifecycle events.
This approach allows physical supply chain activities, such as manufacturing steps or quality checks, to be securely linked to digital records stored on the Hedera network. The result is an immutable audit trail that regulators, business partners and customers can independently verify.
Hedera describes itself as one of the most energy-efficient distributed ledger technologies. Its governing council includes major global organizations such as Dell, Deutsche Telekom, EDF, FedEx, Google, Hitachi, IBM, Mondelēz International and Standard Bank, among more than 30 council members.
The involvement of established corporations in Hedera’s governance is often cited as a differentiator in a blockchain sector that has historically been dominated by open and decentralized communities.
Competition in the Traceability Space
TrackTrace enters a competitive market for blockchain-based supply chain solutions. Existing offerings include IBM Sterling Transparent Supply, TraceX, Circular for batteries and plastics, and TrusTrace, which focuses on fashion and textile supply chains.
As regulatory scrutiny intensifies, the demand for robust traceability tools is expected to grow, particularly among manufacturers with complex, multi-country supply networks.
With the Digital Product Passport framework expanding across sectors by 2027, technology providers are racing to position themselves as compliance enablers. For The Hashgraph Group, TrackTrace represents a bet that distributed ledger technology can move beyond financial applications and play a central role in the EU’s sustainability agenda.
